Data mining featured in the Chronicle of Philanthropy

Its not every day (literally) that data mining and analytics in support of fundraising and advancement gets the attention of the larger fundraising community, so this article about our colleagues at Memorial Sloan Kettering (including the very sharp Kate Chamberlain) and Josh Birkholz is a great chance to "sermonize" the benefits of analytics driven and supported planning and decision making.

note: a subscription is required to view the full article.

A New York Cancer Center Uses Technology to Predict Who Will Give
By Nicole Wallace

Almost every charity's pool of donors includes plenty of people who have both the means and the inclination to make a far bigger gift than they ever did in the past. The trick, of course, is to figure out just which people will make the leap.
To that end, Memorial Sloan-Kettering Cancer Center, in New York, has become...

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Best Practices for Prospect Research in Higher Education Fundraising

WealthEngine recently released Best Practices for Prospect Research in Higher Education Fundraising, the latest in their series on best practices reports. This 60+ page report is the culmination of a 5-month research initiative which included an in-depth survey of colleges and universities and qualitative interviews with development professionals.

The report outlines eight best practices, details five university case studies, and includes helpful return on investment worksheets to help you achieve success in your prospect research and overall development efforts.

You may download a free copy of the report at http://www.wealthengine.com/pub/bpEDUorder.jsp.